NEW ENGLAND AQUARIUM
LET YOUR IMAGINATION SWIM WILD
When asked to invite people to the Aquarium’s new and improved experience, we were really just looking for a creative platform and narrative that emulates the actual experience itself. It's just you, the animals, and your imagination. We're proud to continue to give the NE Aquarium some of the best visit/sales results in their history and support their larger mission of protecting the blue planet.
With the help of the Tentacles Take Hold campaign we surpassed the previous record for paid individual attendance with more than 1.4 million visitors — the highest attendance in nearly two decades.
CD/CW: Nick Bontaites CD: Alyssa Toro AD: Aldis Rasums AD: Jonah Hulbert CW: Michelle Ellis
Recognition:
Best Ads on TV
Featured in Luerzer’s Archive
Ads Of The World
Graphis - Silver
Hatch - Gold
Featured in Boston Globe
